New York Times’ Subscription Revenue Grows But Ad Revenue Drops in Q3
Digital-only subscriptions continue to drive growth.
The New York Times Company reported total revenue of $428.5 million, or 2.7% growth, for the third quarter of 2019, compared to $417.3 million for Q3 2018. The New York Times’ subscription revenue was $267.3 million, a 3.7 million increase, driven by growth in the company’s digital-only products including news, Crossword and Cooking. Paid digital-only subscription totaled just over 4 million at the end of the third quarter, a net increase of 273,000 subscribers and a 31% increase year-over-year. OF the net new adds, 209,000 came from digital news and the remainder came from Crossword and Cooking.
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