FTC Complaint Details How Not to Run a Negative Option Program
Last month the FTC filed another suit against a group of online marketers for violating the FTC Act and Restore Online Shoppers’ Confidence Act (“ROSCA”). The defendants offered continuity plans and trial offers that were touted as risk-free and subject to a 100% money back guarantee. Lisa B. Dubrow, Esq., Subscription Insider Guide to Regulation and Compliance, explains this recent action, FTC’s “.com disclosure” Guidelines, and why it's important to follow them.
Otherwise, click subscribe below to enjoy access to all of our premium content.
Subscription Insider has upgraded to a new technology platform and our login process has changed:
FOR FULL ACCESS TO PREMIUM CONTENT
- Members (Paid): Please use the EMAIL address you have on file as part of your membership (vs. your user name) and use your existing PASSWORD. In some cases, you will need to reset your password (this is for security reasons.)
Subscription Insider Member Log InForgot your password?
Full access to premium content and archives.
Become a Subscription INSIDER Member Today!Subscribe Now