Five on Friday: Video Games, Fake Ad Blockers and Creating Press Kits
Featuring PYMNTS, Digital Trends, Martech Advisor and Shopify
It is hard to believe today is the last Friday in April, but here we are. To help you move smoothly into May, we’ve got five great subscription stories to share: PYMNTS explores how subscriptions are changing the video game industry, Digital Trends reports on how 20 million Chrome users got tricked into downloading fake ad blockers, MarTech Advisor shares why it believes subscription businesses will succeed in a data-driven world, Lenfest Institute tells us how Berkeleyside’s direct public offering raised $1 million to fund operations, and Shopify offers advice on how to create a press kit.
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